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INSEAD
The INSEAD Gender Diversity Programme
Category: Faculty - Teaching & Research

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1314 views
Uploaded on Mar 26, 2020

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INSEAD B2B Marketing Strategies Programme

INSEAD Professors Joerg Niessing and Wolfgang Ulaga explain the fundamental disruptive changes in the current B2B marketing environment, and what strategies marketers should take to stay ahead of the competition.

Find out more: https://inse.ad/b2b-marketing

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